Chapter 9: One Question My Daughter Asked That Rewired 30 Years of Coaching#

Everything up to this point has been about seeing clearly — understanding why behavior change is hard, how the environment pulls your strings, where the gaps and traps are hiding.

Now we shift gears. From diagnosis to treatment. From “why do I keep failing?” to “what tool can I actually use?”

And the first tool — the one that anchors everything else in this book — is so simple you might wave it off. Please don’t. Because this simple tool has changed more lives than any elaborate system I’ve ever come across.

It’s a question. More precisely, it’s a way of asking questions.


The Daughter Who Changed Everything#

Years ago, my daughter Kelly asked me something that stopped me cold.

We were talking about my work — the coaching, the research, the executive clients — and she said, “Dad, you spend all this time helping people change. But the questions you use to track progress… have you noticed they’re all passive?”

I didn’t follow.

“Your go-to question is something like, ‘Do you have clear goals?’” she said. “That’s passive. It asks about a state — whether goals exist. It doesn’t ask about effort — whether the person actually tried to set those goals.”

I stared at her. She was right. And I’d been doing this for thirty years without catching it.

“What if,” she went on, “instead of asking ‘Do you have clear goals?’ you asked, ‘Did you do your best to set clear goals for yourself?’”

Same topic. Totally different question. And a totally different psychological response.


The Shift#

Let me show you what happens when you make this switch.

Passive question: “Do you have a healthy diet?”

Possible answers: “Yes” (self-satisfied). “No” (guilty). “Kind of” (vague). In every case, the question lets you point the finger outward. You can blame your schedule, your partner’s cooking, the office cafeteria, the stress of travel. The question asks about a condition, and conditions can always be pinned on circumstances.

Active question: “Did you do your best to eat healthily today?”

Now try pointing the finger outward. You can’t. The question isn’t about whether healthy food was available. It’s about whether you tried. Whether you made the effort. Whether you owned what you put in your mouth today.

The active version shifts the entire frame from external conditions to personal effort. And that shift — that small grammatical change from “Do you have…” to “Did you do your best to…” — is the most powerful behavioral tool I’ve ever found.

Here’s why: effort is the only variable you fully control.

Results? Out of your hands. You can eat perfectly and still gain weight because of medication, hormones, or genetics. You can lead brilliantly and still lose a team member to a better offer. You can do everything right in a relationship and still get hurt.

But effort? That’s 100 percent yours. Nobody can take it from you. No circumstance can stop you from trying. And when you measure yourself by effort instead of results, failure stops being a verdict and becomes a data point.

“I didn’t eat well today” lands like a judgment. “I didn’t do my best to eat well today” lands like information — information you can use to recalibrate tomorrow.


Why Experts Miss This#

Here’s something that should humble anyone who considers themselves an authority on behavior change — including me.

I’d been coaching executives for three decades before my daughter flagged this blind spot. Thirty years of asking passive questions, collecting passive answers, and puzzling over why progress was slower than it should have been.

It took someone from outside my world — someone who didn’t know the “rules” of executive coaching — to see what I couldn’t see from inside the bubble. Kelly didn’t have a psychology degree. She had fresh eyes.

This is a universal truth: deep expertise breeds deep blind spots. The more you know about a subject, the more you operate inside its existing frameworks, and the harder it becomes to recognize that the framework itself is a choice, not a given.

The best ideas I’ve encountered in my career — the ones that actually shifted my practice — almost all came from outside my professional circle. A daughter’s question. A client’s offhand remark. A conversation with someone in a completely unrelated field.

If you want to crack your own behavioral patterns, one of the most effective moves is to talk with someone who doesn’t share your assumptions. They’ll see what you can’t — not because they’re smarter, but because they’re standing in a different place.


The Six Questions#

Building on this insight, I developed six active questions that cover the essential dimensions of daily behavioral engagement:

  1. Did I do my best to set clear goals today?
  2. Did I do my best to make progress toward my goals today?
  3. Did I do my best to find meaning today?
  4. Did I do my best to be happy today?
  5. Did I do my best to build positive relationships today?
  6. Did I do my best to be fully engaged today?

Notice the structure. Every question starts with “Did I do my best to…” This is not decoration. It’s the entire engine. Strip those five words away and you’re back to passive questions that let you externalize.

Notice the coverage. The six questions span three layers of human experience:

  • Direction: Where am I headed? (Goals + Progress)
  • Fuel: What keeps me going? (Meaning + Happiness)
  • Connection: Who’s with me? (Relationships + Engagement)

If any layer collapses, the whole system stalls. Clear goals with no meaning, and you burn out. Meaning with no relationships, and you feel alone. Relationships with no direction, and you drift.

The six questions work as a daily health check across all three layers. They take less than two minutes. And they will change your life — if you use them.

But using them once isn’t enough. The real power comes from turning them into a daily practice — a system that runs every day, no matter how you feel.

That’s what we build next.